Summary
Senior Product Designer with over 14 years of experience building intuitive digital products across PropTech, e-commerce, and creative industries. Most recently at Keller Williams, I have led UX initiatives for proprietary software with a specialized emphasis on designing AI-integrated tools that make machine learning actionable for real estate professionals. I hold a Top 10% Distinction in AI for Design from IxDF and am a dedicated advocate for inclusive design, regularly attending Axe-con to stay at the forefront of digital accessibility and WCAG compliance.
Skills
| Design |
Product Design, UI/UX, Design Systems, Design Operations, Responsive Design, Branding, Marketing Design |
| AI & Emerging Tech |
Top 10% Distinction, IxDF AI for Designers, Prompt Engineering, Mitigating AI Bias, Responsible AI Design |
| Accessibility |
WCAG Compliance, Axe-con (Deque) Regular Attendee, Accessibility Browser & Figma Plugins |
| Tools |
Figma (Expert), Adobe Creative Cloud, Sketch, InVision, Zeplin, Maze, JIRA |
| Technical |
HTML & CSS, Version Control, Design Planning, Information Architecture |
Experience
- Lead design strategy and cross-platform projects to align with business goals and design direction for both B2B and B2C products on desktop and mobile
- Transform complex requirements into intuitive, accessible designs; execute the full innovation process including user flows, wireframes, mockups, and prototypes
- Specialize in designing AI-powered real estate solutions that simplify complex workflows for agents, consumers, and market center leadership
- Govern design operations including team-wide file management systems and design system implementation to ensure scalable, developer-ready handoffs
- Conduct generative and evaluative research, including focus group labs, agent interviews, and usability testing
- Collaborate with cross-functional teams of developers, researchers, and product managers in an Agile development process
- Lead design critiques and mentor peers to promote a design-thinking culture across the organization
- Proactively introduce new solutions to improve efficiencies and collaboration in the design workflow
- Developed brand guidelines to increase brand awareness for direct-to-consumer e-commerce
- Collaborated with in-house agency-style creative team on videos and environment renders
- Designed compelling web and landing pages focused on the customer experience, utilizing proven best practices in web design
- Created emails, HTML5 display ads, illustrations, postcards, print ads, brochures, and social graphics
- Managed multiple concurrent projects and consistently met deadlines
- Maintained consistency across platforms and print materials; aligned internal and external stakeholders for congruent marketing
- Branded new initiatives, products, and services; designed print and digital materials for tradeshows
- Presented design iterations to directors and leads; directed and organized photo shoots
- Developed and launched responsive UI design for company intranet
- Designed and tested emails; created and updated web pages from creative briefs
- Designed a new system of recycling, trash, and composting curbside cart labels for the City of Austin
- Designed magazines, flyers, city guidelines, and direct mail
- Conducted recorded experience interviews with Austin residents to support recycling initiatives
- Developed and pitched seasonal marketing campaigns from concept through execution
- Designed and optimized dynamic mobile display ads and banners
- Templatized production tasks to improve team workflow efficiency
- Laid out responsive game interface in Sketch
- Designed social media placements, websites, responsive company directory, blogs, mobile app UI, newsletters, print ads, and signage
- Provided designs for marketing, PR, HR, engineering, overseas teams, and UX designers
- Improved processes and defined brand standards across the organization
- Used InVision and JIRA to track projects and share files with stakeholders
- Created, optimized, and resized icons, logos, and assets to pixel-perfect specifications for web, native app, and mobile web
- Built mobile UI design based on concept sketches and user flows
- Created character animation, environments, items, and objects for social mobile games
- Laid out and illustrated GameSalad's employee handbook
- Modeled, textured, and lit 3D assets in 3ds Max
- Illustrated interactive educational content in Flash for published title Secondary Science (Compass Learning)
Education
University of Texas at Austin
Bachelor of Fine Arts, Emphasis in Studio Art · 2005 – 2007
Austin Community College
Associate of Applied Science, Video Game Art · 2009 – 2010